OVERVIEW
These Terms of Service (these “Terms”) govern your access to and use of the website located at pistachiomilk.com and any other websites, online stores, features, tools, products, services, and mobile messaging programs operated by Atherton, Inc., doing business as Táche (“Táche,” “we,” “us,” or “our”) (collectively, the “Services”).
Please read these Terms carefully. By accessing or using any part of the Services, purchasing a product from us, or enrolling in our mobile messaging program, you agree to be bound by these Terms and by any policies incorporated into them by reference. If you do not agree to these Terms, do not access or use the Services.
Our online store is hosted by Shopify Inc., which provides the e-commerce platform that enables us to offer products and services to you.
SECTION 1 - ELIGIBILITY AND ONLINE STORE TERMS
By agreeing to these Terms, you represent that you are at least the age of majority in your state, province, or other jurisdiction of residence, or that you are the age of majority and have authorized any of your minor dependents to use the Services under your supervision.
You may not use the Services or our products for any illegal or unauthorized purpose, or violate any applicable law in connection with your use of the Services. You must not transmit viruses, worms, malicious code, or other destructive material. A breach of these Terms may result in the immediate suspension or termination of your access to the Services.
SECTION 2 - GENERAL CONDITIONS
We reserve the right to refuse service to anyone for any lawful reason at any time.
Content you submit through the Services, other than payment-card information, may be transferred over various networks and changed as necessary to conform to the technical requirements of connecting networks or devices. Payment-card information is encrypted during transmission over networks.
You may not reproduce, duplicate, copy, sell, resell, or exploit any portion of the Services, your use of the Services, or your access to the Services without our express written permission.
Headings are included for convenience only and do not limit or otherwise affect these Terms.
SECTION 3 - INFORMATION PROVIDED THROUGH THE SERVICES
We make reasonable efforts to provide accurate and current information, but we do not warrant that information available through the Services is accurate, complete, reliable, or current. Information is provided for general informational purposes and should not be relied upon as the sole basis for making decisions when primary or more current sources are available. Your reliance on information provided through the Services is at your own risk.
The Services may contain historical information, which is provided for reference only. We may modify the contents of the Services at any time, but we have no obligation to update any information except as required by law.
SECTION 4 - CHANGES TO THE SERVICES AND PRICES
Prices and product availability are subject to change without notice. We may modify, suspend, or discontinue any part of the Services at any time, with or without notice, subject to applicable law. We will not be liable to you or any third party for any modification, price change, suspension, or discontinuance of the Services.
SECTION 5 - PRODUCTS, ORDERS, AND RETURNS
Certain products may be available exclusively online, in limited quantities, or only in certain geographic areas. Returns and exchanges are governed by our Refund Policy.
We make reasonable efforts to display product colors and images accurately, but we cannot guarantee that the display on your device will be accurate. Product descriptions, prices, promotions, shipping charges, transit times, and availability are subject to change without notice. Any offer is void where prohibited.
We may limit or cancel quantities purchased per person, household, account, payment method, billing address, shipping address, or order. We may also limit or prohibit orders that, in our judgment, appear to be placed by dealers, resellers, distributors, or through fraud or abuse. If we modify or cancel an order, we may attempt to notify you using the email address, billing address, shipping address, or telephone number provided with the order.
You agree to provide current, complete, and accurate purchase and account information and to promptly update your information so that we can complete transactions and contact you as needed.
We do not warrant that any product, service, information, or other material purchased or obtained through the Services will meet your expectations, except to the extent expressly stated by us or required by law.
SECTION 6 - OPTIONAL TOOLS AND THIRD-PARTY SERVICES
We may provide access to tools, content, products, services, or links supplied by third parties. We do not control or monitor those third-party offerings and provide access to them “as is” and “as available,” without endorsement or warranties of any kind.
Your use of third-party offerings is at your own risk and may be subject to separate terms and privacy policies. We are not responsible for examining or evaluating third-party content or accuracy, and we are not liable for harm arising from third-party websites, materials, products, services, or transactions. Questions or claims concerning a third party’s products or services should be directed to that third party.
New features, tools, and resources that we add to the Services will also be subject to these Terms.
SECTION 7 - USER CONTENT, FEEDBACK, AND SUBMISSIONS
If you send us ideas, suggestions, proposals, plans, contest entries, reviews, feedback, or other materials (“Submissions”), you grant Táche a worldwide, perpetual, irrevocable, royalty-free, transferable, and sublicensable right to use, reproduce, modify, publish, translate, distribute, display, and otherwise exploit those Submissions in any medium, subject to applicable law and our Privacy Policy. We are not obligated to keep Submissions confidential, compensate you for them, or respond to them.
We may, but are not obligated to, monitor, edit, or remove content that we determine is unlawful, offensive, threatening, defamatory, obscene, infringing, otherwise objectionable, or in violation of these Terms.
You represent that your Submissions will not violate any third party’s rights, including intellectual-property, privacy, publicity, or other personal or proprietary rights; contain unlawful, abusive, or obscene material; contain malicious code; or mislead us or others about their origin. You are solely responsible for your Submissions and their accuracy.
SECTION 8 - ERRORS, INACCURACIES, AND OMISSIONS
The Services may occasionally contain typographical errors, inaccuracies, or omissions relating to product descriptions, pricing, promotions, offers, shipping charges, transit times, or availability. We may correct errors, update information, or cancel orders if information is inaccurate, including after an order has been submitted, subject to applicable law.
Except as required by law, we have no obligation to update, amend, or clarify information. A stated update or refresh date does not necessarily mean that all information has been modified or updated.
SECTION 9 - PROHIBITED USES
You may not use the Services or their content:
for any unlawful, fraudulent, or unauthorized purpose;
to solicit or participate in unlawful acts;
to violate applicable laws, rules, regulations, or ordinances;
to infringe our intellectual-property rights or the rights of others;
to harass, abuse, threaten, defame, intimidate, or unlawfully discriminate;
to submit false or misleading information;
to transmit malicious code or interfere with the operation or security of the Services or any related system;
to collect or track another person’s personal information without authorization;
to spam, phish, pharm, pretext, scrape, crawl, or use automated means to access the Services except as expressly permitted by us; or
for any obscene or immoral purpose.
We may suspend or terminate your use of the Services for violating this section.
SECTION 10 - MOBILE MESSAGING PROGRAM
SECTION 10.1 - PROGRAM AND CONSENT
Our mobile messaging program (the “Mobile Program”) may include recurring SMS or text messages sent by or on behalf of Táche to the mobile number you provide. By enrolling in the Mobile Program, you expressly consent to receive such messages through your wireless provider, including messages sent using an automatic telephone dialing system or other automated technology, even if your number appears on a state or federal Do Not Call list.
Messages may include service-related communications, such as order updates, account alerts, and other information, as well as promotional communications, such as offers, specials, product news, and cart reminders.
Consent to receive marketing messages is not a condition of purchasing any goods or services. Participation is voluntary.
SECTION 10.2 - MESSAGE FREQUENCY AND CHARGES
Message frequency varies. Táche does not charge a separate fee for the Mobile Program, but message and data rates may apply. You are responsible for charges imposed by your wireless provider. Contact your provider for information about your mobile plan.
SECTION 10.3 - OPTING OUT
You may opt out at any time by replying STOP to any Táche marketing text or by using the unsubscribe link where one is available. You may receive a one-time message confirming your opt-out. After that confirmation, we will not send further messages through that Mobile Program unless you initiate them or enroll again.
If you participate in more than one Táche mobile messaging program, you may need to opt out of each program separately, except where applicable law requires otherwise.
SECTION 10.4 - HELP AND SUPPORT
For assistance, reply HELP to any Táche text or email getintache@tachemilk.com.
SECTION 10.5 - MOBILE NUMBER AND DELIVERY
You represent that you are the subscriber or customary user of the mobile number you provide and that you are authorized to consent to receive messages at that number. You agree to provide a valid mobile number. If your number changes or is reassigned, you must opt out before relinquishing the old number and enroll again using your new number.
We may change the telephone number or short code used for the Mobile Program and will provide notice when required. Messages, including STOP or HELP requests, sent to an outdated number or short code may not be received.
Wireless carriers are not liable for delayed or undelivered messages. To the fullest extent permitted by law, Táche is not liable for failed, delayed, or misdirected delivery; errors in message content; or actions taken or not taken in reliance on a message or the Mobile Program.
SECTION 10.6 - CHANGES OR CANCELLATION
We may modify, suspend, or cancel the Mobile Program or any of its features at any time, subject to applicable law. We may also modify this mobile-messaging section by posting updated Terms. Continued participation after updated Terms become effective constitutes acceptance to the extent permitted by law.
SECTION 11 - PRIVACY
Our collection, use, and disclosure of personal information in connection with the Services, including the Mobile Program, are described in our Privacy Policy, which is incorporated into these Terms by reference.
SECTION 12 - INTELLECTUAL PROPERTY
The Services and their text, graphics, logos, button icons, images, audio, video, software, arrangement, and compilation (collectively, “Content”) are owned by or licensed to Táche and are protected by United States and international intellectual-property laws.
Táche’s names, logos, slogans, trade dress, trademarks, and service marks may not be used without our express written consent. You may not use them in any manner likely to cause confusion or imply sponsorship, endorsement, or affiliation where none exists.
SECTION 13 - DISCLAIMER OF WARRANTIES
TO THE FULLEST EXTENT PERMITTED BY LAW, THE SERVICES AND ALL PRODUCTS AND SERVICES DELIVERED THROUGH THEM ARE PROVIDED “AS IS” AND “AS AVAILABLE,” WITHOUT REPRESENTATIONS, WARRANTIES, OR CONDITIONS OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING IMPLIED WARRANTIES OR CONDITIONS OF MERCHANTABILITY, MERCHANTABLE QUALITY, FITNESS FOR A PARTICULAR PURPOSE, DURABILITY, TITLE, AND NON-INFRINGEMENT.
WE DO NOT WARRANT THAT THE SERVICES WILL BE UNINTERRUPTED, TIMELY, SECURE, OR ERROR-FREE; THAT RESULTS OBTAINED THROUGH THE SERVICES WILL BE ACCURATE OR RELIABLE; OR THAT ERRORS WILL BE CORRECTED. SOME JURISDICTIONS DO NOT ALLOW CERTAIN WARRANTY EXCLUSIONS, SO SOME OF THESE EXCLUSIONS MAY NOT APPLY TO YOU.
SECTION 14 - LIMITATION OF LIABILITY
TO THE FULLEST EXTENT PERMITTED BY LAW, ATHERTON, INC.; TÁCHE; AND THEIR PARENTS, SUBSIDIARIES, AFFILIATES, PARTNERS, OFFICERS, DIRECTORS, EMPLOYEES, AGENTS, CONTRACTORS, LICENSORS, SERVICE PROVIDERS, SUBCONTRACTORS, SUPPLIERS, AND REPRESENTATIVES WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, PUNITIVE, SPECIAL, EXEMPLARY, OR CONSEQUENTIAL DAMAGES, INCLUDING LOST PROFITS, LOST REVENUE, LOST SAVINGS, LOSS OF DATA, REPLACEMENT COSTS, OR SIMILAR DAMAGES, ARISING FROM OR RELATING TO YOUR USE OF OR INABILITY TO USE THE SERVICES OR ANY PRODUCT PROCURED THROUGH THE SERVICES, WHETHER BASED IN CONTRACT, TORT (INCLUDING NEGLIGENCE), STRICT LIABILITY, OR OTHERWISE, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
WHERE LIABILITY CANNOT LAWFULLY BE EXCLUDED, OUR LIABILITY WILL BE LIMITED TO THE MAXIMUM EXTENT PERMITTED BY LAW. NOTHING IN THESE TERMS EXCLUDES OR LIMITS LIABILITY THAT CANNOT BE EXCLUDED OR LIMITED UNDER APPLICABLE LAW.
SECTION 15 - INDEMNIFICATION
To the fullest extent permitted by law, you agree to indemnify, defend, and hold harmless Atherton, Inc.; Táche; and their parents, subsidiaries, affiliates, partners, officers, directors, employees, agents, contractors, licensors, service providers, subcontractors, suppliers, and representatives from claims, demands, liabilities, losses, damages, and reasonable attorneys’ fees arising out of or relating to your breach of these Terms or incorporated policies, your violation of law, or your infringement of another person’s rights.
SECTION 16 - TERMINATION
These Terms remain effective until terminated by you or us. You may terminate them by ceasing to use the Services and, where applicable, notifying us that you no longer wish to use them. You may separately end participation in the Mobile Program as described in Section 10.3.
If we reasonably believe you have violated these Terms, we may suspend or terminate your access without notice, subject to applicable law. You remain responsible for obligations and amounts incurred before termination. Provisions that by their nature should survive termination—including those concerning intellectual property, disclaimers, limitations of liability, indemnification, and governing law—will survive.
SECTION 17 - SEVERABILITY AND WAIVER
If any provision of these Terms is held unlawful, void, or unenforceable, that provision will be enforced to the fullest extent permitted by law and the unenforceable portion will be severed without affecting the validity of the remaining provisions.
Our failure to exercise or enforce any right or provision is not a waiver of that right or provision.
SECTION 18 - ENTIRE AGREEMENT
These Terms and the policies and operating rules posted through the Services constitute the entire agreement between you and us regarding the Services and supersede prior or contemporaneous communications, proposals, and agreements concerning the Services, whether oral or written, including prior versions of these Terms and the separate Mobile Terms of Service.
Any ambiguities in these Terms will not be construed against the drafting party.
SECTION 19 - GOVERNING LAW
These Terms and any separate agreement through which we provide Services are governed by and construed in accordance with the laws of the State of New York, without regard to conflict-of-law principles, except to the extent applicable law requires otherwise.
SECTION 20 - CHANGES TO THESE TERMS
We may update these Terms from time to time by posting a revised version on this page and updating the “Last updated” date. Your continued access to or use of the Services after revised Terms become effective constitutes acceptance of the changes to the extent permitted by law. Where required, we will provide additional notice or obtain renewed consent.
SECTION 21 - CONTACT INFORMATION
Questions about these Terms or the Services may be directed to:
Atherton, Inc. d/b/a Táche
228 Park Avenue South, PMB 86030
New York, NY 10003
getintache@tachemilk.com
Last updated: Aug 21, 2026
